New Buyer Welcome Party
One after-sale "gift" we've found effective is to host a Welcome party for the new homeowners - we invite the neighbors and the buyers invite any friends or co-workers they have in the area. We provide the food and beverages, the invitations, then arrive to set things up and play "host", introducing everyone. The neighbors get to meet the new owners (and us), the new owners get to meet the neighbors, the friends get to see the new home (and meet us), and it's all at no cost and little hassle to the new owners. It's a plus for them, and gives us a change to meet more people while the buyers brag about us. It's a lot of return for a small investment of money and time. Besides, we enjoy it.
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My sister is an agent in Phoenix and she did this a few years back in her rookie year. This is a brilliant idea! She handled the invitations and added some 30 families to her database. I worked the BBQ and grilled up my World Wide Famous Fajitas so it was an excellent opportunity for new people to meet me.
I love this idea!