One of the high visibility long shelf-life publications that we advertise in is a luxury hotel publication, which is in all the hotel rooms and is mailed out to all club members. The Vinoy Renaissance Resort in downtown St. Petersburg, Florida (the one that is the #1 Renaissance hotel in the chain) is a luxury hotel overlooking the waterfront - the Vinoy Basin and Tampa Bay. The publication is annual, full color, and has excellent photos of the hotel and bits of its history since the roaring 1920s. It includes a map of downtown, calendar of annual events, directory of museums, etc. Definitely a keeper piece.
We started with a 1/6 page ad and have grown over the years to a full page, opposite the index page. It's visibility in the community and a relaxing way for guests to find us. Of course we have our web site listed there for them to get more information.
