Real Estate Views from St Pete

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Building community testimonials

One of the most compelling parts of a blog or website about a community is truth and reality. Direct comments from existing homeowners/condo owners can be a big help in selling a neighborhood.  Whenever you're showing a property and the seller is home, or you're attending a neighborhood meeting or picnic, ask the people you meet - What do you like best about living in ____?  or  What factors made you choose this neighborhood?

Ask owners, workers, anyone you can. What do you like about this area. Then write about that in your blog and on your website. It definitely adds credibility, and will often come up with an attribute that you'd never considered.

Sharon Simms, Real Estate Agent selling homes in St. Petersburg, Florida, the Gulf Beaches and the Tampa Bay area.  

Comments

Great Idea Sharon!
Posted by Blue Ridge Ga Real Estate >> Real Property in Blue Ridge Georgia (United Country Landmasters) about 5 years ago
Doug - thanks.
Posted by Sharon Simms St Pete FL - CRS CIPS CLHMS RSPS (ALVA International, Inc.) about 5 years ago
People really value the opinions of others. We see it everyday in our business when a buyer discusses areas at work and then asks us to show them.
Posted by Kristal Kraft ~Denver Real Estate~720-279-4599 (The Berkshire Group Realtors) about 5 years ago

Go on and speak the truth! The first time I bought a property, I did exactly that and boy was I excited to meet friendly, diverse professionals who were all taking advantage of the "good" market, changing from renter to homeowner. We took such good care of the development and we all looked out for one another. It was remarkable. I wish I had followed that same advice when I moved to my current place. After the bad experience all around, I decided to become a realtor. Now when I take clients out to developments, I knock on neighbors door with the buyers and ask them for a testimonial. It works well with their decision making and it shows that you care about their needs. PLUS - people tend to remember me and they always ask for my card. A great strategy in the event they ever sell...

Posted by Janessa Mondestin (ERA TUCKER Associates, Inc.) about 5 years ago
Sharon,   I've been wanting to start some neighborhood content but just have not had the time.  I love your suggestion of asking people what they like about their neighborhood.  I wonder if sending out a survey to a target farm area would get any responses.  Might give some fodder for a blog.  

Hmmmm... need to give that some more thought. 

Thanks for the ideas.
Posted by Carol Williams Wenatchee Real Estate (Vision Real Estate) about 5 years ago

Great idea, Sharon. I always ask sellers about the things they like about their house and the neighborhood but haven't done much with the information. Now there's an incentive. Thanks for a terrific suggestion.

Jeff

Posted by Jeff Dowler ~ Carlsbad Homes for Sale ~ 760-840-1360 (Solutions Real Estate (CA DRE Lic. # 01490977)) about 5 years ago
Sharon - I'm like Jeff I have 5 questions I ask and this is a great way to share that info.   
Posted by Cyndee Haydon 727-710-8035 Clearwater Beach Short Sales | Condos & Homes (Charles Rutenberg Realty) about 5 years ago
Sharon-I almost got burned doing that one time!  The listing said the property was owner occupied.  The home was clean and well taken care of (the "owner" was home) and I asked that if they wouldnt mind to tell my buyers about the property and the neighborhood.  THEY WERE TENANTS AND BOY DID THEY LET MY BUYERS KNOW HOW THEY FELT!  Seems that they were unhappy with their landlords and they were just venting to my buyers.  You just have to be careful!
Posted by 1SG (Ret) David Kucic, President and Owner (Hawaii Military Realty, Inc.) about 5 years ago

Great post Sharon!

last week I was showing a young couple a home in a new subdivision/community.  They asked me whether or not the community had cable TV.  I did not know the answer.  After backing out of the driveway of a home we had just visited, we saw two ladies walking a stroller and accompanied by tykes on trikes.  Stopped and asked them about the cable.  Got the answer.  Followed up with a question "How do you like living in the community?"  Both raved about it.  As it turned out that was a good response.  The couple I was with wrote a contract and it was ratified.  Good ending to a good story.

Posted by Ed DeChristopher, CRS©,Fredericksburg VA (Fredericksburg Realty, Inc.) about 5 years ago

Hi, Sharon -

Funny how I keep being drawn to your posts!  Yes, that's a great idea.  'Probably wouldn't hurt to urge consumers to post directly on Localism, too. 

Posted by Margaret Woda, Maryland Real Estate & Military Relocation Services (Long & Foster Real Estate, Inc., Crofton, MD) about 5 years ago

Hi Sharon - I LOVE this idea!  What better way to get some objective info about your area?  Then RUN WITH IT!! 

Great idea!
Ann

Posted by Portsmouth NH Homes Condos - Ann Cummings New Hampshire REALTOR® (RE/MAX Coast to Coast - Portsmouth New Hampshire) about 5 years ago
Good topic good idea and definitely will make use!
Posted by Celeste "SALLY" Cheeseman, RA, CRS, HAWAII Real Estate & Relocations (Century 21 Liberty Homes) about 5 years ago

Kristal - yes, they want to hear things from their friends, co-workers, others that they trust.

Janessa  - that's a great idea to go with them. Generally I've suggested that they go through the neighborhood on a Saturday when many people are out, and ask them what they like and dislike about the area.

Carol - I will often ask people those questions when I'm talking with them - then ask if they'd mind if I shared that on my website or blog.

Jeff - yes, use the information you have. It's kind of like all the software we buy and the books we have - if only we used all we have to the maximum.

Cyndee - you're already half way there.

David and Tonya - so true! It's usually dangerous to ask tenants questions - or even to have them around during a showing.

Ed - congratulations on getting a prompt answer, getting third party endorsements of the neighborhood, and going to contract as well!

Margaret - Thanks! Glad to have you reading my posts, and your comments are appreciated.

Ann - appreciate your stopping by. We keep learning so much from each other.

Sally - hi, there! Let me know the results you get once you've started doing this.

Posted by Sharon Simms St Pete FL - CRS CIPS CLHMS RSPS (ALVA International, Inc.) about 5 years ago

So tue...I use to do a home book with a hand written form the seller filled out asking questions and they provided the answers. Got the seller involved with the sale. You  reminded me of this and I think I will start doing that again. (Cant recall why I stopped !)

The sellers know the pizza delivery, the neighbors and the kids ages on the street, the functionality of the home, maybe a bed of bulbs that bloom in spring etc...

BTW- How have you been Sharon  ????

Posted by Michele Connors, Broker in Charge (Coldwell Banker First Realty Morehead City) almost 5 years ago
Hi, Michele. Thanks for your comments. If you find your old form, I'd like to see it. I've been fine - life is very good! Just finished teaching a 2 day CLHMS certification class in Austin with my daughter, Tami.
Posted by Sharon Simms St Pete FL - CRS CIPS CLHMS RSPS (ALVA International, Inc.) almost 5 years ago

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